An easy-to-use purple shampoo foam for brighter, longer-lasting blonde, with triple-action technology that removes and neutralizes brass with no staining.
Hair type: fine, medium, and thick. Hair texture: straight, wavy, curly, and coily. Hair concerns: brassiness, color fading, and color safe.
Its triple-action technology removes brass-inducing metals and minerals with an ionic detox, neutralizes brassiness with precision violet technology that will not stain or overtone, and defends against future brass with a biopolymer that helps prevent metals and minerals from reattaching during washing. In a scientific test, one wash removed up to three months of brass caused by hard water buildup, and in a study of 37 bleached and highlighted subjects using it at least once a week for three weeks, ideal hair tone was restored and evened. The foam restores and evens tone instantly and over time for all highlighted and lifted tones. The fragrance opens with blood orange, grapefruit, mandarin, and tangerine over cyclamen, jasmine, and wild honeysuckle, drying down to cedarwood, tonka bean, and sandalwood. Vegan.
How to use: Apply the foam shampoo to wet hair, distributing evenly and lathering from roots to ends. Let it sit for one to three minutes, then rinse. Use weekly.
Ingredients: Water (Aqua) (Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil.
