Violet Hour Purple Shampoo

A tone-correcting purple shampoo that intensely hydrates, strengthens, and counteracts brassiness, leaving strands vibrant and shiny. Hair type: fine, medium, and thick. Hair texture: straight, wavy, curly, and coily. Hair concerns: dryness, color safety, and brassiness. Rich violet pigments enhance color depth and dimension, cactus flower extract helps prevent breakage and strengthen hair, quinoa protein retains moisture and color while sealing the cuticle, and moringa leaf extract penetrates the shaft to repair and restore moisture. Nourishing desert botanicals care for dry, damaged strands, and the shampoo suits all types and textures, especially blonde, gray, and lightened brunette hair. It is vegan and cruelty-free. The signature citrus scent is sweet, warm, and citrusy, like an easy summer breeze. To use: massage through wet hair, adding water as needed to lather, leave two to four minutes, and rinse well. On first use, patch test on a small piece of hair to time how long it needs to sit. Ingredients: Water, Sodium Lauroyl Methyl Isethionate, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Cocoyl Isethionate, Sodium Methyl Oleoyl Taurate, Betaine, Acrylates Copolymer, Citrus Aurantium Dulcis (Orange) Peel Oil, Fragrance, Hydrolyzed Quinoa, Phenoxyethanol, Ext. Violet 2 (CI 60730), Lauryl Lactyl Lactate, Silicone Quaternium-3, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, Caprylyl Glycol, Glycerin, Chlorphenesin, Trideceth-12, Mica, Polyquaternium-7, Tetrasodium Glutamate Diacetate, Butylene Glycol, Titanium Dioxide, Cereus Grandiflorus (Cactus) Extract, Citrus Aurantifolia (Lime) Fruit Extract, Hibiscus Rosa-Sinensis Flower Extract, Moringa Oleifera Leaf Extract, Aloe Barbadensis Leaf Juice.